Article: 2nd Annual Franchise Innovation Awards

Category: Marketing & Branding

Best Limited Budget Campaign (Under $1 Million)

Winner: Capriotti’s Sandwich Shop

Runner-Up: Labor Finders Palm Beach Gardens

Cause Marketing Champion

Winner: Jersey Mike’s Subs

Runner-Up: Goldfish Swim Schools

Local Marketing Leadership

Winner: Goldfish Swim Schools

Runner-Up: Realogy

Best Social Media Campaign

Winner: Primrose School

Runner-Up: RE/ MAX

Best Digital Campaign

Winner: Epcon Franchising 

Runner-Up: Wing Zone

Best PR Campaign

Winner (Tie): Jamba & Snap Fitness

Category: Operations

Most Innovative Building Design, Remodel, or Prototype

Runner Up: Lift Brands

Most Innovative Franchisee Support

Winner: Wild Birds Unlimited

Runner-Up: School of Rock

Most Innovative Operations Team

Winner: Checkers & Rally's Restaurants

Runner Up: Smachin Crab

Most Innovative Use of Data

Winner: The Exercise Coach

Most Innovative Use of Technology

Winner: Camp Bow Wow

Runner Up: Healthier4U

Most Innovative Consumer Self-Service Tools

Winner: Floor Coverings International

Category: Products & Services

Most Innovative Use of Technology: Services

Winner: Sola Salon Suites

Runner-Up: Mathnasium

Most Innovative Use of Technology: Products

Winner: Urban Air Adventure Park

Runner-Up: Capriotti’s Sandwich Shop

Most Innovative Use of Customer-Facing Digital Tools

Winner: Gold’s Gym

Runner-Up: BusinessKids

Most Innovative Service Introduction

Winner: Conserva Irrigation

Runner Up: Camp Bow Wow

Most Innovative Product Introduction

Winner: Edible Arrangements

Runner-Up: Frisch’s Big Boy

Category: Human Resources

Most Innovative Employee Retention

Winner: Woofie’s

Most Innovative Employee Training

Winner: The Now Massage